Content Strategy

 

Unlock the potential of your content

 

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Connecting people and knowledge.

Content can be hard to manage with the pace and frequency that it is updated. A content strategy helps organizations provide the right content to the right people at the right time. Through a customized content strategy and implementation, we connect user needs to business goals.

 

DISCOVERY WORKSHOP

Get your team together as we guide you through a series of discussions to understand user needs, identify pain points, and evaluate if your content is really working. We’ll look at your content and all aspects that influence how it is created, maintained and delivered - people, process, technology, and training. We’ll help you identify the root cause and build a strategy to resolve it.
 
 
 
Discovery Workshop
 
UNIFIED CONTENT STRATEGY
 
Realize the full value of your content with a unified content strategy. Content becomes 'outcome-driven' delivering a consistent experience across all channels. Streamline and standardize content by amalgamating videos, graphics, guides, how-to articles, troubleshooting, and policies. Break organizational silos and reduce friction while delivering information with a consistent look and feel.  
 
Unified Content Strategy
 

SINGLE-SOURCE STRATEGY

Navigate change with confidence. Decrease the time and cost of content development and reduce the volume of duplicated content. Reuse content with standardization and create modular components that can be dynamically assembled, automatically formatted, and published in multiple formats. Attain quality and accuracy with intelligent content that is user-centric and scalable.
 
Single-Sourcing Strategy
 

PERSONALIZED CONTENT DELIVERY

 
Impress users with targeted content when and where they need it. Improve customer experience by empowering users with easy access to customized content. Improve productivity, operator performance, decision-making, and service. Personalization paves the way to improved performance.  

 
Personalized Content Delivery
“It's all about capturing and creating information that may otherwise be stagnant or non-accessible and turning it into a strategic weapon for our clients so they can achieve their business goals. That is what we do.” - Dave Grebenc – Co-President & Founder 
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Innovatia advantage
20+

Years' Experience

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Professionals Worldwide

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Customized Solutions

 

 

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