Capitalize on Your Customer Data

Capitalize on Your Customer Data

One of the most common mistakes companies make, is assuming that collecting customer data is good enough to improve customer satisfaction. Aberdeen’s recent report, Customer Engagement Analytics: Take the Right Step, Every time, indicates that 95% of businesses struggle with using customer data. That’s surprising, as most businesses collect user data in some format or the other.

Working with Technical SMEs

Working with Technical SMEs

Technical SMEs, pronounced ‘smees’ stands for Subject Matter Experts. Many of our projects require these valuable members on our team to help fill in the gaps while creating training or any type of documentation. Their experience and extensive knowledge on the subject can be invaluable, and then it could make things very difficult.